Fastest Growing Seed Brand Supports Service Members and their Families with In-Kind Donation
BOULDER, CO – November 10, 2016 – BIGS®, maker of premium seed snacks, announced today that it is donating 75,000 bags of seeds to the USO, a leading military support nonprofit connecting service members and their families to family, home and country. The in-kind donation from BIGS honors the USO’s 75th anniversary, and underscores the organization’s commitment to being a force behind the forces in support of America’s military.
“It is an honor for us to give back to active duty service members in this way and especially at this time of the year as we celebrate Veterans Day and prepare for the Thanksgiving holiday,” said BIGS president and founder, Justin Havlick. “We appreciate all that our military does to protect our freedom and this is our way of thanking them for their commitment and service.”
BIGS partnership with the USO this year included limited edition military appreciation camo sunflower seed bags sold by retailers around the United States. This week’s dontation of 75,000 bags of seeds will go to service members and military families at USO centers across the country.
In addition to the USO donation, BIGS will launch a Military Appreciation Tour Nov. 14-19 with stops at five military bases throughout the United States. BIGS will provide additional donations to Army & Air Force Exchange Service (AAFES) Exchange Centers along the tour to include individual care packages for service men and .
BIGS is the fastest growing seed brand in the U.S. market and generated more dollar growth than any other brand across all classes of trade this past year.
Based in Boulder, CO, BIGS® produces a line of premium, USA-grown seed snacks, including jumbo, fire-roasted in-shell sunflower seeds, shell-less sunflower seeds and homestyle-roasted pumpkin seeds. BIGS partners with some of America’s most-loved brands to bring big, bold flavor to seeds. For more information, visit www.BIGS.com.
The USO strengthens America’s military service members by keeping them connected to family, home and country, throughout their service to the nation. At hundreds of locations worldwide, we are united in our commitment to connect our service members and their families through countless acts of caring, comfort, and support. The USO is a private, non-profit organization, not a government agency. Our programs, services and entertainment tours are made possible by the American people, support of our corporate partners and the dedication of our volunteers and staff. To join us in this important mission, and to learn more about the USO, please visit uso.org.